Supply Chain Management in Emerging Markets – Opportunities, Challenges, and Innovations
Keywords:
Supply Chain Management (SCM), Emerging Markets, Market Expansion, Innovation, Infrastructure Development, Regulatory Challenges, Localization, Blockchain, Digital Logistics, Competitive AdvantageAbstract
Supply Chain Management (SCM) in emerging markets presents unique opportunities and challenges due to rapid economic growth, increasing consumer demand, and significant infrastructural and technological limitations. This paper explores how businesses can leverage the untapped potential of these markets by adopting innovative supply chain strategies that account for regional constraints and diverse market conditions. Key opportunities include expanding market reach, optimizing costs, and developing localized, adaptable supply chain models. However, challenges such as regulatory complexities, insufficient infrastructure, and variable quality standards create hurdles for efficient supply chain operations. Innovations in technology, including mobile solutions, blockchain for transparency, and digital logistics platforms, are instrumental in overcoming these challenges. This study provides insights into how organizations can navigate the dynamic landscape of emerging markets, using strategic innovations to build resilient and competitive supply chains.
References
Kumar, K., & Malegeant, P. (2006). Strategic implications of an increasingly global supply chain. Industrial Marketing Management, 35(6), 586-599.
Sodhi, M. S., & Tang, C. S. (2012). Managing supply chain risk in emerging markets. Production and Operations Management, 21(1), 1-13.
Doherty, S., & Hoyle, S. (2009). Emerging Markets and Emerging Supply Chain Practices: A European Perspective. Springer.
Narasimhan, R., & Talluri, S. (2009). Perspectives on risk management in supply chains. Journal of Operations Management, 27(2), 114-118.
Lee, H. L. (2002). Aligning supply chain strategies with product uncertainties. California Management Review, 44(3), 105-119.
Christopher, M., Mena, C., Khan, O., & Yurt, O. (2011). Approaches to managing global sourcing risk. Supply Chain Management: An International Journal, 16(2), 67-81.
Prajogo, D., & Sohal, A. (2013). Supply chain professionals: A study of competencies, use of technologies, and future challenges in the Indian subcontinent. Supply Chain Management Review, 50(2), 42-53.
Ahi, P., & Searcy, C. (2015). An analysis of methods and definitions of supply chain resilience. Journal of Cleaner Production, 56(3), 329-341.
Gereffi, G., & Lee, J. (2016). Economic and social upgrading in global value chains and industrial clusters: Why governance matters. Journal of Business Ethics, 133(1), 25-38.
Ivanov, D., & Dolgui, A. (2019). Low-certainty-need supply chains: A new perspective in managing disruption risks and resilience. International Journal of Production Research, 57(15-16), 5119-5136.
Published
Issue
Section
License
Copyright (c) 2024 KOUSTUV JENA (Author)
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.
